Get your pressure washing company into property management accounts.
Curb appeal drives leasing. Breezeways, stairwells, dumpster pads, and parking garages get filthy on a schedule, and a manager who has to explain green siding to a regional wants a vendor on a calendar, not a one-time quote.
Who actually signs off on pressure washing
The community manager usually has authority for a per-visit price under a threshold. Annual contracts across a portfolio go to the regional manager.
Selling to the wrong person is the most common reason pressure washing companies stall out. The on-site manager can say no, the regional can say yes, and the maintenance supervisor decides whether you get called back. All three need to hear from you.
- Compliance. Insurance limits, additional insured, W-9, licenses, portal registration.
- Capacity. Can you cover the portfolio without falling apart.
- Price per door. They think per unit and per building, not per job.
- Responsiveness. Same-day replies, on-time arrivals, invoices that match the PO.
Per building or per zone, priced from square footage of concrete and siding, with a seasonal schedule. Package spring and fall visits and price the annual contract per building.
Three mistakes that lose the account
- Quoting the whole community as one number, so the manager cannot compare it to last year or split it across budget lines.
- No water reclamation or runoff plan. Larger management companies ask, and the answer decides whether you are compliant.
- One-time jobs instead of a schedule, so you are re-selling the same property every spring.
Teach it, train it, or let us run it
The same playbook at three levels of involvement. Run is a monthly retainer plus commission on closed, paid work, and it is our lowest-priced way to start. See all three.
You sell, we coach
The playbook, the scripts, the pricing model for pressure washing, and six weeks of coaching while you run it.
Your team, our process
Process installed in your CRM or Jobber, weekly pipeline review, ride-alongs, and a comp plan that rewards the right work.
We are your sales department
A named lead, VAs on research and follow-up, outreach to every management company in your territory, one weekly call.
How we sell pressure washing to property managers
- 01
Target list
Every management company and community in your territory, researched by The Machine so we know unit counts, management, and contacts before the first call.
- 02
Offer and pricing
Per building or per zone, priced from square footage of concrete and siding, with a seasonal schedule. Package spring and fall visits and price the annual contract per building.
- 03
Compliance packet
Insurance certificates, W-9, licenses, safety docs, and vendor portal registrations, done before anyone asks.
- 04
Outreach
Email, phone, walk-ins, and LinkedIn in a set cadence, aimed at the people who actually approve pressure washing.
- 05
Walkthrough and close
A walkthrough script that finds the work and a proposal that makes the yes easy.
- 06
Grow the account
One building becomes the portfolio. Reviews, referrals to the next regional, and add-on services on a schedule.
Go deeper on property managers
Recurring Revenue Contracts for Field Service: What Works
Recurring revenue contracts for field service: annual agreements, per-door portfolio deals, maintenance plans, pricing, and what they do to company value.
Read itCold Outreach to Apartment Managers: Scripts That Get Replies
Cold outreach to apartment managers that gets replies: who to contact, which channels work, three email scripts, a walk-in script, and a follow up cadence.
Read itHow Much Should a Trades Company Spend on Sales?
How much a trades company should spend on sales: percent of revenue rules of thumb, cost per closed job, real sales hire costs, and a $1.5M worked example.
Read itQuestions from pressure washing companies
Straight answers. If yours is not here, ask us directly.
What pressure washing work do apartment communities buy on a schedule?
Breezeways and stairwells quarterly or twice a year, dumpster enclosures monthly or quarterly, pool decks before season, parking garages annually, and building exteriors every one to two years. Sell the schedule, not the visit.
How do you price pressure washing per building for a property manager?
Measure concrete and siding square footage once, price each zone, then package it into an annual per-building number with a visit calendar. The manager gets one line for the budget and you get a contract instead of a quote.
How long does it take a pressure washing company to land a property management account?
Thirty to one hundred twenty days from first contact, depending on how the management company handles vendor approval. In our experience the first ninety days produce a working pipeline and the first signed building, and the portfolio work compounds from there.
Will Intrepid work with another pressure washing company in my market?
No. One client per trade per metro. If we are already working with someone in your trade and area, we tell you on the first call.
Tell us about your territory
Where your pressure washing leads come from today, who sells, and which management companies you wish you had. We reply within one business day with what we would do first.
Something blocked the form. Email us directly at kraken@intrepidsalesco.com and we will take it from there.
Other trades
How property management sales works for every trade we serve.